Investing in Coaches, Investing in You: The Escapist CrossFit Approach

Imagine walking into Escapist CrossFit, where you are greeted by friendly faces and motivated coaches who are dedicated to helping you reach your fitness goals. These coaches are not just instructors.

They are your mentors, your motivators, and your support system in your fitness journey. Their guidance and expertise make your workouts truly transformative and rewarding.

You are putting your trust in them with your health. When you seek to improve this important part of your life, you want to know the person guiding you is a professional. What’s leisure and fun for you is a profession for them. Yes, they should enjoy it, but you want to know they treat your experience with utmost seriousness. Everything in that hour is about you and your progress.

At Escapist CrossFit, we understand the importance of having dedicated and well-compensated coaches. Our process for onboarding coaches ensures that we bring in the best talent from various industries, including banking, finance, retail, and medicine, who can have a significant impact here. Here’s how we do it:

  1. Interviewing a Lot of Coaches: We conduct thorough interviews to find the best fit for our team.
  2. Testing the Fit: Potential coaches undergo a trial period to ensure they align with our values and culture.
  3. Core Values and Mission Understanding: Coaches must understand and embrace our core values and mission.
  4. Growth-Oriented: We look for individuals who are eager to grow as coaches and within the business.
  5. Creating a Growth Plan: Each coach gets a personalized growth plan to help them develop and succeed.

This rigorous process allows us to maintain a high standard of coaching, ensuring that you receive consistent, quality training and support. We aim to provide our coaches with a stable environment, challenges for growth, and financial motivation to stay dedicated to delivering their best every day.

Unfortunately, in many gyms, valuable coaches struggle to make ends meet despite their hard work and dedication. This often leads to high turnover rates and inconsistency in the quality of training and support. As a result, you might notice inconsistencies in your workouts and a lack of personalized attention, impacting your motivation and progress.

At Escapist CrossFit, we strive to buck that trend. Our goal is to create a brighter future where coaching is recognized as a professional and respected industry. We believe that coaches should not only make a living but thrive. Imagine a world where your coaches can afford a mortgage, have financial security, and feel valued for their hard work.

Our mission is to provide this stability, fulfillment, and sense of purpose to our coaches. By doing so, we change the complexion of what a coach looks like – a true professional in a serious industry. This commitment ensures that when you walk into our gym, you feel inspired and motivated by the passion and dedication of your coaches, knowing they are truly invested in your success and well-being.

Having personally experienced the struggles of being underpaid despite long working hours, I know the importance of valuing oneself and setting up for success. Many gym owners have had to close their doors because they didn’t believe in themselves enough to charge their worth. This is something I am determined to change.

By valuing and investing in our coaches, we are not just supporting them – we are investing in you and your fitness journey. We create a positive and empowering environment that fosters growth, progress, and success for everyone involved. So, the next time you walk into Escapist CrossFit, remember the impact you have by supporting a business that values and respects its staff, and ultimately, its members – like you.

Every week, we reflect on how lucky we are to have members choose us. We recognize you could be anywhere in the world and you choose to come to us, for that we are grateful. It’s my mission to repay you by helping my team help you achieve your goals.

Thank you for being a lighthouse and showing the way for others that struggle with their motivation.
You show them what is possible!

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